Growth and Performance

Growth and Performance

Growth and Performance

For

E-commerce, lead generation and donation-driven organisations

Clients

DUHA, ÇEKUD

Result

ROAS 102:1 for DUHA, up from 87:1

Based in

Istanbul · Türkiye, Europe, Australia

Meta and Google ads, conversion tracking and monthly reporting from Istanbul, judged on return on ad spend: 102 to 1 for DUHA, 6.7 times for ÇEKUD.

SRV Studio runs paid media on Meta and Google and builds the measurement underneath it, for e-commerce, lead-generation and donation-driven organisations in any sector, in Türkiye, Europe and Australia. Because the same team designs the creative and builds the site, a weak landing page or a missing conversion tag is fixed in the same week it is found.

What we deliver

  • Meta and Google Ads strategy, build and daily management

  • Measurement: Meta Pixel, GA4, Google Ads conversion tags and value tracking that records what each sale, lead or donation is actually worth

  • Budget split by intent, demand creation on Meta and capture on Google Search

  • Creative made for each channel by the same studio

  • Google Ad Grants applications for eligible non-profits

  • A written report every month

Results

DUHA, qurban season 2026 against 2025, same window, both opening on the 15th of Ramadan:

  • Return on ad spend rose from 87 to 102 to 1

  • Qurban proxies up 24 per cent on 46 per cent more impressions

  • Link clicks on Meta up 80 per cent, ad frequency down 21 per cent

  • Meta built demand with 15.4 million impressions at 73.7 to 1; Google Search captured it at 129.5 to 1 and brought in two thirds of proxies

ÇEKUD went from no tracking at all to measured paid campaigns. In their first three months, 25 June to 31 August 2026:

  • 6.7 times return on ad spend in donations

  • 6.3 million reach and more than 55,000 page views on the donation platform from ads

  • The Elazığ campaign alone returned 10.4 times its cost

  • Two thirds of the budget went to donation campaigns, which produced 98 per cent of the return

Ad figures are platform-reported.

Questions

Which ad platforms do you manage?

Meta (Facebook and Instagram) and Google Ads, including Search.

What return on ad spend have you achieved?

For DUHA, 102 to 1 in the 2026 qurban season, up from 87 to 1 the year before. For ÇEKUD, 6.7 times in the first three months of paid campaigns. Figures are platform-reported.

Do you set up tracking before running ads?

Yes. Meta Pixel, GA4, Google Ads conversion tags and value tracking go in first, so every campaign is measured on real value rather than a flat conversion count.

Which sectors do you run ads for?

Any business that sells online, collects leads or raises donations: e-commerce and retail, healthcare and health tourism, real estate, education, tourism, finance, technology and non-profits.

How often do you report?

Every month in writing, and around the key dates of each sector.

Have a project in mind?

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Let’s talk.

Tell us what you're trying to move, whether that's a brand, a product or a campaign.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Have a project in mind?

By submitting, you agree to our

and

Let’s talk.

Tell us what you're trying to move, whether that's a brand, a product or a campaign.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.

Have a project in mind?

By submitting, you agree to our

and

Let’s talk.

Tell us what you're trying to move, whether that's a brand, a product or a campaign.

Quick response.

If you’re ready to create and collaborate, we’d love to hear from you.

Clear next steps.

After the consultation, we’ll provide you with a detailed plan and timeline.